Since the introduction of iPhones and iPads mobile gaming has become more and more popular, with online casinos in particular noticing a huge upturn in business as gamers are now looking to play their favourite games whenever they can. The social online casino site Plumbee may not be a name that is known to many, but they are already making waves in the online gaming world just two years after they first launched, and just two months after they launched their Mirrorball Slots game for iOS users they have now hit their 500,000th download.
Mirrorball slots was first introduced via the social media website Facebook in March 2012 and since then the game has gone from strength to strength, so much so it is now proving to be a huge success on both iPads and iPhones. Samer Ragheb is the Marketing Director at Plumbee and he had this to say about the success of Mirrorball Slots. He said, “We are delighted with the results of our marketing efforts, as 20% of all our active users are now using the mobile version of the game. These are really great numbers, especially in this highly competitive category.”
Gerald Tan is the CEO and Head of Product at Plumbee and he was quick to echo the comments of his colleague as he said, “All tracked Key Performance Indicators are performing above our expectations. On retention, the numbers are simply amazing, more than 50% higher than our numbers on web. Our focus on key aspects like stability and loading time has clearly paid off.”
Mirrorball Slots currently has just over 1.5million active users across all platforms and it is hoped that it will be soon available on Android as well, with more games being available on all platforms in the near future too.