NetEnt Sets Foot in Colombia with Rush Street Interactive

NetEnt Sets Foot in Colombia with Rush Street Interactive

Staff Writer
April 22, 2020
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After we talked about Betsoft entering Colombia, NetEnt is following similar steps. Aiming to conquer the new regulated market, NetEnt is inking a deal with Rush Street Interactive.

Additionally, the slot developer has announced a new launch – Street Fighter 2. This online slot and many others will be part of the new Colombian deal.

Chimba!

NetEnt is successfully penetrating a new market in Colombia. The Stockholm-listed game developer has signed an agreement with RushBet.co. A selection of NetEnt’s remarkable games will be part of the Colombian casino’s portfolio.

Earlier this month, NetEnt entered Switzerland. At the same time, the firm called for major changes in Swedish licensing requirements. Those would concern casino bonuses above all. NetEnt also demands equal rights for everyone. So, we can see there’s a lot going on in the Swedish’s brand’s headquarters.

Now, Rush Street Interactive LLC is the new partner to the Swedish iGaming giant.  Rush is also the first operator to host the games supplied by NetEntertainment.

More to Come

As we’ve implied, only a portion of NetEnt’s award-winning games will land in the Colombian casino’s game arsenal. However, the plan is to integrate the rest of the numbers in the upcoming months. Those would include online slots, two version of Roulette and Blackjack.

Brian Kraft, VP Commercial NetEnt Americas LLC, seems excited to see the entry to Colombia take place. “Rush Street is a great first partner to begin this journey with.”

Kraft also commented on the new target market. “The Colombian market is growing at a fast pace. I’m confident that our games will be well received by players.”

Omar Calvo, General Manager of Rush Street Interactive Colombia, was also pleased with the partnership with NetEnt. Calvo is looking forward to bringing the “top quality and well-known casino table games to RushBet.co players”.

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