Sunderland Signs Partnership with

Sunderland Signs Partnership with

Staff Writer
October 16, 2012

Sunderland, a premier League football club has finalized a partnership agreement with that will see the online sportsbook and casino owner work as the club's official Asian betting partner.

Mike Farnan, Black Cats' international marketing director stated ‘This is the first partnership that the club has signed in Asia and one that will help the growth of Sunderland AFC on an international level,”

“This echoes our commitment to partnering with top line international brands and we are delighted with the partnership.'

The initial two-year contract is going to provide fans of the club in Asia different wagering opportunities which include in-play betting on Premier League matches as well as online casinos and gaming.

Asia Pacific Strategy Director for, Mike Chong said ‘In Asia offline gambling is viewed very much as an engaging, social pursuit and the success of TLC88 has been to bring that sense of sharing and fun to the internet,”

“This partnership brings together one of Asia's top online gaming companies and one of the biggest clubs in English football. We believe that our knowledge of developing fun, interactive and engaging platforms will provide Sunderland's international fan base with an exciting, new gaming experience.”



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