In January, a little bird told us that there might be something cooking in Gordon Ramsay’s virtual kitchen. Around the beginning of the year, there was a rumor that the world renowned chef would be launching his own online casinos content.
The Brit applied to safeguard the name Hell’s Kitchen with the UK Intellectual Property Office. They said that the future project would concern “computer programs for playing casino, gambling and betting games.”
Now it’s all coming together, as NetEnt is stepping in.
Roll up Your Sleeves!
The Stockholm-listed slot developer will be the exclusive partner to Gordon Ramsay in this venture. The new slot game will go live later this year. Stick with CasinosOnline.com for more info to come.
The freshly cooked – not frozen – slot will be tantalizing and tempting. The gameplay will feature Ramsay’s catchphrases and related imagery from the show.
Stellar Global Television Career
Gordon Ramsay first debuted on TV in 1998 in the UK mini-series Boiling Point. Since, he has become an international superstar and world acclaimed chef. Kitchen Nightmares, The Hell’s Kitchen and 24 Hours to Hell and Back are some of his best TV series.
Ramsay owns restaurants all over the world – including the UK, Singapore, France, Hong Kong and the US. Additionally, the British restauranteur has 16 Michelin stars in his possession.
Bryan Upton, NetEnt Director of Games, commented:
“Gordon Ramsay is a true rock star of the restaurant world. His strong personality and use of colourful vocabulary as front-man of Hell’s Kitchen have earned him legend status.”
As the famous chef has fans all over the world, NetEnt expects a wide audience to love the new slot title. Besides, it will be a challenge the company is willing to take.
“Just as importantly, this allows us to produce a true slot with a strong narrative and a lot of adult fun! We can’t wait to see what our players think of what we have in store for them.”