NetEnt has proudly announced the launch of the company’s revolutionary brand-new product which will allow players to play live casino games and place bets on sports at the same time.
Called Sports Betting Widget, this industry-first product combines streaming technology and content management tools that in turns offer a unique gaming experience. Using this widget, operators can offer live odds on any sport and match on any NetEnt Live game table.
Widget is Already Up and Running
Sports Betting Widget has already been launched and its available at Stoiximan, the leading online gaming operator in Greece, with other operators to follow in time for the upcoming FIFA World Cup in Russia, which is scheduled to start in little over a week. In the meantime, Stoiximan will offer its customers pre-play and in-play odds to bet while enjoying the live casino experience.
Commenting on the latest part of the company’s offer, Henrik Fagerlund Chief Product Officer at NetEnt said this was a product, unlike anything the market had seen before and stated it was being released at a very exciting time, with the start of the World Cup only a few weeks away.
He pointed out Sports Betting Widget offered a new type of cross-sell opportunity, as operators would not have to worry about missing out on sports-betting revenue while gaining revenue on other products, as players would be able to use both simultaneously.
Offering the Ultimate User Experience
Stoiximan Head of Casino Ioannis Kalambokis explained his company always wanted to offer the ultimate user experience to its members and added it was the main reason why Stoiximan had worked closely with NetEnt – to create an innovative way of combining Sports Betting with Live Casino.
Kalambokis also said that with Sports Betting Widget, Stoiximan’s customers could play live casino games without worrying about missing out on in-play betting during the World Cup action.
The launch of Sports Betting Widget follows the release of NetEnt’s Live Sports Roulette, which will enable players to keep up to date with World Cup scores while playing Live Roulette and with dealers commenting on the action.